“I want a customer experience that looks as perfect as a Hollywood special effect.”

-Client’s brief

I led visual development and asset production for this best-in-class virtual try-on app.

I built prototypes, first in the way I would an effects shot for a film, then developed more streamlined systems we could use in live demos for VIPs.

Collaborated with programmers to make this illusion feasible on iPad 2-class hardware. Developed innovative technique for photorealistic rendering for virtual try-on that resulted in two patents (US Patents 9311746 & 9378584).

Developed pipeline and supervised production of over 15,000 digital replicas of Ray-Ban, Oakley, etc premium eyewear.